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Adobe AD0-E409 Exam Syllabus Topics:
| Section | Weight | Objectives |
| Adobe Target Administration and Governance | 6% | - Define an ongoing Adobe Target implementation strategy and system governance
- Describe the administration aspects of the implementation setup
- Apply the process and best practices to manage users
|
| Integrating with Adobe Target | 18% | - Describe integration with Adobe Experience Cloud Solutions and Adobe Experience Platform solutions
- Apply the process to integrate Adobe Target to Adobe Experience Manager
- Apply the process to integrate Adobe Target with Adobe Analytics (A4T)
- Describe the integration with Adobe Experience Cloud Audiences
|
| Architect, design and implement Adobe Target | 18% | - Evaluate and design an Adobe Target implementation
- Select the correct Target Request implementation (Global, Order Confirm, Hybrid)
- Describe the implementation of Adobe Target in Native Mobile Apps
|
| Adobe Target and supported touch points | 6% | - Describe client-side delivery implementation
- Describe implementation requirements for mobile, email targeting, and APIs
- Describe server-side delivery implementation
|
| Troubleshooting | 28% | - Understand integration errors
- Troubleshoot Adobe Target Recommendations Errors
- Troubleshoot activity setup errors
- Troubleshoot Target Request and Response errors
- Troubleshoot mbox errors
|
| Leverage Adobe Target recommendations | 11% | - Demonstrate an understanding of recommendations, catalogs, and criteria
- Apply the process to configure Target recommendations
|
| Adobe Target fundamentals | 13% | - Explain the fundamental technologies of an Adobe Target implementation
- Identify the appropriate Adobe Target usage for a given scenario
|
Adobe Target Architect Master Sample Questions:
The reporting team has been struggling to segment internal development and stage environment traffic from the live website data in Adobe Target reporting. This is impacting their ability to evaluate the statistical significance of activities.
Which setting should the Adobe Target Architect review and update to handle this problem?
- A. Properties
- B. Custom Global Target request (mbox)
- C. Custom Response Tokens
- D. Hosts
Reveal Solution
Discussion
What is a key step in evaluating a new Adobe Target implementation?
- A. Importing historical profile data
- B. Validating mbox configurations
- C. Running pre-live load tests
- D. Conducting audience segmentation tests
Reveal Solution
Discussion
A client would like to use at.js 2.x to integrate third-party weather data from a service that provides the temperature of the site visitor's location based on IP. This will allow the client to promote products to visitors based on their local weather.
The third-party weather request needs to resolve with the temperature before the global Target request (mbox) happens. A Data Provider will be used to gather this data in lieu of targetPageParams(). Why should Data Providers be used instead of targetPageParams()?
- A. Data Providers offer a built in XHR function to make a third party request to the weather service.
- B. The targetPageParams() function is not supported in at.js 2.x.
- C. Content hiding is enabled until the Data Provider resolves using the callback function passed to the Data Provider.
- D. The window.targetPageParams() function disables body hiding when used.
Reveal Solution
Discussion
Which data source can Adobe Target use directly to generate personalized recommendations?
(Select two)
- A. Third-party data via Data Connectors
- B. Real-time user behaviors captured in mboxes
- C. CRM data uploaded as a CSV
- D. Audience segments from AEM
Reveal Solution
Discussion
Which format is required for email targeting with Adobe Target?
- A. HTML Offers
- B. CSV Files
- C. XML Data Feeds
- D. JSON Offers
Reveal Solution
Discussion